The Loog Blog

In transit

Hello folks, I’m stoked to tell you that the first batch of Loog Guitars have finally abandoned the factory and are now en route to the warehouse, where they will...

In transit

Hello folks, I’m stoked to tell you that the first batch of Loog Guitars have finally abandoned the factory and are now en route to the warehouse, where they will...

We are not the only ones who like small guitars...

KeithRichards.com just published a new set of photos of good ol’ Keef. Here’s the man busy in the fine art of being impossibly cool, with a nice and small 4-stringed...

We are not the only ones who like small guitars...

KeithRichards.com just published a new set of photos of good ol’ Keef. Here’s the man busy in the fine art of being impossibly cool, with a nice and small 4-stringed...

More pictures & more progress

Hello folks, Just a quick update to keep you in the loop: we had the labels and the manuals printed and they look great. Here are a few pictures:  ...

More pictures & more progress

Hello folks, Just a quick update to keep you in the loop: we had the labels and the manuals printed and they look great. Here are a few pictures:  ...

Happy Birthday (Uncle) Leo!

Electric guitar innovator Leo Fender would have been 102 years old today. Here‘s a nice piece on the original uncle Leo (Seinfeld, anyone?) appeared in Wired. Enjoy! -- Find out...

Happy Birthday (Uncle) Leo!

Electric guitar innovator Leo Fender would have been 102 years old today. Here‘s a nice piece on the original uncle Leo (Seinfeld, anyone?) appeared in Wired. Enjoy! -- Find out...

Kickstarter in The New York times

Today The New York Times Magazine profiles that awesomeness that’s Kickstarter. Check it out here. -- Find out more at http://blog.loogguitars.com

Kickstarter in The New York times

Today The New York Times Magazine profiles that awesomeness that’s Kickstarter. Check it out here. -- Find out more at http://blog.loogguitars.com

Kidzapalooza Giveaway

We are stoked to announce that Loog Guitars will be at Kidzapalooza in Chicago this weekend, giving away one Loog Guitar per day! Kidzapalooza (part of @Lollapalooza) is THE concert event of...

Kidzapalooza Giveaway

We are stoked to announce that Loog Guitars will be at Kidzapalooza in Chicago this weekend, giving away one Loog Guitar per day! Kidzapalooza (part of @Lollapalooza) is THE concert event of...